About Us

Ida Beauty Shop, is more than just a makeup store; we are a beauty community. Our journey began with a passion for makeup and a dream to help everyone feel their best. With years of experience in the beauty industry, we curate products that not only enhance your features but also empower you to express yourself.

Meet The Founder, Idowu Adepeju Damilola

At Ida Beauty, our story begins with a visionary founder, Idowu Adepeju Damilola, a 29-year-old beauty model with a passion for redefining the beauty industry.

As she embarked on this remarkable journey, she sought a name that would truly encapsulate her vision.

Instead of resorting to words already defined in a dictionary, she crafted "IDA" by removing the first letter from her surname, middle name, and last name.

This unique name symbolizes the individuality and innovation that drive our brand.

Our Mission

Since the inception of IDA Beauty in October 2023, our founder's mission has been crystal clear: to be the leading supplier of high-quality, fresh, and beautifying cosmetics. Her ambition extends beyond borders, with a vision to expand our presence into other markets across all African countries.

At the heart of IDA Beauty is the belief that beauty knows no age limit, and every individual deserves to feel confident and glamorous. Our brand specializes in cosmetics for the face, eyes, and lips, we've redefined the notion that quality must come at a high price.

IDA Beauty brings professional luxury within reach, offering products that cater to every budget. Our commitment to quality is unwavering, as we create cosmetics made only from the finest organic materials.

With a focus on excellence, we've built a strong reputation for good service and high-quality matte finishes that empower you to feel your best. Our 100% vegan formulas are free from cruelty, gluten, and sulfates, aligning with our core values of providing beauty solutions that respect both you and the environment.

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Beauty For Everyone

Everybody deserves to look and feel beautiful. That's why at Ida Beauty, we are committed to creating beauty products that cater to everyone.

Our Store

At IDA Beauty, we're not just a beauty brand; we're a pro-aging beauty line designed for women of every generation.

Our reach extends across multiple countries, with a burgeoning e-commerce business that caters to customers in around the world.

We're thrilled to share that our dedicated team is tirelessly engaged in developing new, innovative products to serve you better.

Our store is a testament to our commitment to providing you with top-quality cosmetics that enhance your unique beauty.

As we grow, we're excited to bring you even more products that will elevate your beauty routine and empower you to express your individuality.

Join us at IDA Beauty, where innovation, inclusivity, and excellence define our journey.

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Contact Us

Have questions or need assistance? Our friendly customer support team is here to help you. Feel free to reach out to us via email, phone, or our convenient online contact form. Your satisfaction is our priority.